Fortune 50 Healthcare Manufacturer and Distributor


The Challenge
We needed to move out of silos to develop a pipeline of customer-focused "integrated solutions" -- by identifying unmet customer needs and capitalizing on the capabilities of the entire organization.
The Approach
We introduced a disciplined process that uses "discovery insights" across key dimensions -- unarticulated customer needs, as well as orthodoxies, core competencies and industry discontinuities. Hundreds of ideas were developed and grouped into opportunities for significant revenue increases.
The Results
The first innovation cycle of generated 988 ideas, 15 ongoing domains of opportunity, and 12 concepts worth $1.2B in revenue potential. Three were immediately funded and process was cascaded across business segments.
Also established Center of Excellence resource model staffed with high potential talent who would cycle in as a leadership development assignment prior to promotion.


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